Abstract
This article examines genre trends in the top 50 grossing films at the US box office each year from 1991 to 2010, focusing on the frequency and rank of different genres, the box office gross and release patterns of films in different genres, and the release profile of Hollywood studios. The results show a narrowing of the range of genres at the highest rankings, with fantasy/science fiction movies coming to dominate at the expense of comedy, crime/thriller and drama films. There are also marginal increases in action/adventure and family films. Analysis of the opening and total gross for each film reveals that different genres are characterized by different release patterns, and noted the importance of awards in contributing to the box office gross of drama films. With one notable exception, there is no evidence of genre specialization among film studios in contemporary Hollywood cinema.
| Original language | English |
|---|---|
| Pages (from-to) | 145-167 |
| Number of pages | 22 |
| Journal | European Journal of American Culture |
| Volume | 31 |
| Issue number | 2 |
| DOIs | |
| Publication status | Published - 2012 |
Keywords
- Hollywood
- box office gross
- empirical research
- genre
- studios
- time series