Original language | English |
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Title of host publication | The Palgrave Encyclopedia of Social Marketing |
Editors | Chahid Fourali, Jeff French |
Publisher | Palgrave Macmillan |
DOIs | |
Publication status | Published - 4 Mar 2022 |
Communication for Behavioral Impact (COMBI)
Marco Bardus
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review